Since the Great COVID-19 Pivot of 2020, all manufacturers have shown resilience, but it’s the advanced ones—those using AI, automation, and cutting-edge tools—that have led the way. We’ve seen clients rise to the challenge, setting new standards for agility and innovation. When demand for critical supplies surged, automotive and aerospace advanced manufacturers quickly retooled for ventilators and protective gear, textile producers switched to masks and gowns, and food and beverage processors shifted to support hospitals and emergency distribution.

These pivots weren’t just quick fixes—they were powered by smart systems like AI-enabled tooling, interactive engineering, decentralized operations, transportation and warehousing, training and certification, and tiered technical support. And newer generations of those battle-tested systems turn the wheels at advanced manufacturers every day.

AI is leveling the playing field, strengthening a company’s operations, competitiveness, and strategic plans. Advanced manufacturers now thrive in every industry and region. This broad reach gives clients and supply chain partners unprecedented choice, opening doors to new and geographically diverse suppliers once out of reach.

The lesson we take to our advisory work is clear: advanced, AI-driven manufacturing isn’t just about making products—it’s about rethinking how industries respond, adapt, and lead. The pivots of 2020 were just the start;the next decade belongs to manufacturers who can innovate at scale.

Photo of Tom Hanson Tom Hanson

Channel Architect LLC, a global trade and investment advisory headed by retired foreign commercial service officer Tom Hanson. While serving with the U.S. Foreign Commercial Service in Romania, Canada, and Brazil, Tom formed and led channel partner searches for U.S. exporters and…

Channel Architect LLC, a global trade and investment advisory headed by retired foreign commercial service officer Tom Hanson. While serving with the U.S. Foreign Commercial Service in Romania, Canada, and Brazil, Tom formed and led channel partner searches for U.S. exporters and organized and spoke at regional, industry specific commercial programs.

Now based in Santa Barbara, California Tom creates opportunities for industry and government clients to invest in U.S. communities through strategic acquisitions and joint ventures that create jobs and strengthen local economies.

Channel Architect LLC advises its local and national government clients on how to win and retain foreign investors in their jurisdictions, and advocates in-person with government ministry and military leaders for those clients seeking government purchase tenders. Channel Architect ensures on-the-ground market coverage in several markets outside of the United States through strategic partnerships with trusted advisors. The firm builds scalable channel strategies for expert providers of emerging technologies that ensure food, water, and energy security. His work covers in transportation, defense, and energy sectors.