In this episode, Steve Fretzin and Kip Boyle discuss:

• Becoming a professional who sells and serves people in the process. 
• The changing of traditional selling techniques. 
• Creative marketing to connect with your community. 
• The unique, human connections of podcasting. 

 
Key Takeaways:

• People don’t want to connect with companies, they want to connect with people. 
• The selling techniques of yesteryear

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