The timing of Rosh HaShana , the Jewish ✡️ New Year, has always made a lot of sense to me.
In September 🍁🍂, most of us are done with summer vacations. 🏖️
If you have children in school 🏫 (something that is largely in my rear view mirror), September is a good time to refocus on work.
If you are
Law firm Marketing & Management
How Coaching Picks Up Where Training and Consulting Leave Off
Education is in my blood. My father was a math professor, and my mother was a school psychologist. I was also raised in an affluent Jewish suburb in New York where academic accomplishment was highly valued.
Earning a graduate degree was my destiny from a young age. And I still consider myself a lifelong learner. The content that is freely…
Gear Up for Interviewing This Fall (from either side of the table)
Amy Katz and Nancy Reiner of the international search firm Major Lindsay and Africa have joined me for a great conversation about interviewing.
Whether you are heading out on interviews as a candidate or looking to make your next great hire, this is an episode you shouldn’t miss.
They share practical tips that will help reduce your stress before you…
Defining Your Personal Brand–Free Webinar Sponsored by the Social Law Library
Marketing is about differentiation and differentiation is the first step in building a law practice. Having a personal brand makes it easier to differentiate.
If you want to be memorable, you need a brand. And your brand is not just the types of matters you handle or the types of clients you represent.
Join me on September 19th for an…
Digging into Your Archives to Share Evergreen Content on Social Media (Recycling)

Here is a retro 🦖promotion for my coaching business (circa 2010). I just re-watched it again for the first time in years.
Fortunately, I haven’t aged a bit 🤣!
Well maybe I’ve lost some hair, gained a little weight, and I now have a full head of gray hair. 🤷🏻♂️
I was actually pleased that for the most part, the…
Stop Thinking (and Acting) Like a Lawyer-Stephen Seckler at the NE Chapter of the MILS

38 minutes. How thinking like a lawyer can impact your marketing, your mental health, and your career.
The post Stop Thinking (and Acting) Like a Lawyer-Stephen Seckler at the NE Chapter of the MILS first appeared on Seckler Attorney Coaching.
Strategy is About Making Choices
In business, strategy is about making choices. I was reminded of this recently when I ran into Barry Horwitz at our racquet club.
Barry is a strategy consultant to non-profits and start ups. He writes a lot about strategy and the role it plays in building profitability or in helping a mission driven organization to have more impact.
Seeing Barry…
Choosing retirement plans for your law firm

If your business is growing or your workforce is changing, it may be time to consider whether a 401(k) retirement plan is now a better option for your and your employees than the SIMPLE IRA Plan or SEP you currently offer.
A 401(k) Plan can offer you more options so that you can elect plan provisions that fit your situation.…
Want to Generate More Referrals? Connect with C.H.I.L.L. Referral Partners!
Marketing involves choices. How do we decide where to focus our energy? What relationships should be cultivate?
In my latest article in the ABA’s GPSolo eReport, I suggest that the acronym C.H.I.L.L. can help you decide.
Look for C.H.I.L.L. referral partners and your referrals will grow. Click here to read more.The post Want to Generate More Referrals? Connect with C.H.I.L.L.
Steve Seckler Makes His Third Appearance on the Legal Toolkit
How does thinking like a lawyer get in the way when you are trying to build your law practice? What about when you are trying to get the members of y our team to align with your vision? As it turns out, the things that make us great at representing clients can get in the way when we are trying…