As an outsourced CFO, it’s sometimes my responsibility to deliver bad news — such as telling functional department leaders they need to restart the budgeting process because the company has wildly diverged from its roadmap.
One mechanism to do that is a 3+6, 6+6 or 9+3 budget exercise. The most common in my practice is a 6+6 budget that shows
In the fast-paced world of corporate finance, achieving and maintaining financial success is paramount. To navigate the complexities of this landscape effectively, organizations turn to strategic frameworks like Objectives and Key Results (OKRs) and Key Performance Indicators (KPIs). In this article, we delve into how OKRs and KPIs serve as powerful tools in the finance sector, empowering finance teams to
Introduction to Competitive Analysis in Marketing
Competitive analysis in marketing is all about understanding who your rivals are, what they offer, and how they sell their products or services. Think of it as a deep dive into what the competition does right and where they might be dropping the ball. For women-led organizations, this insight is crucial. It’s not just
Having a strong online presence is essential for small businesses to thrive. One powerful tool that can help boost your visibility and attract more customers is Google My Business (GMB). This free platform allows you to manage your business listing on Google Search and Maps, making it easier for potential customers to find and connect with you.
How can you
Authenticity is king (or queen!). Consumers crave genuine connections and relatable experiences, and user-generated content (UGC) offers a powerful way to tap into that desire. By encouraging your audience to create and share content about your brand, you’re essentially handing them the megaphone, allowing them to become your brand ambassadors.
But how do you effectively leverage UGC?
Here are some
In the spirit of International Women’s Day, which champions empowerment and equality, let’s shine a light on a powerful tool for female-led businesses and nonprofits: collaboration.
Collaborating with other women-owned brands doesn’t just benefit your own organization; it strengthens the entire sisterhood by promoting knowledge sharing, resource optimization, and mutual success.
Why Collaborate?
Imagine the possibilities:
When it comes to social media marketing, we’re faced with a choice: Facebook or LinkedIn? Both platforms boast millions of users, seemingly endless possibilities, and the potential to skyrocket your business growth. However, before you get lost in a swirling vortex of hashtags and sponsored posts, let’s take a deep dive into the unique strengths and weaknesses of each platform,
The WordPress 503 error is a common menace that stops visitors dead in their tracks.
Imagine a new customer is visiting your site for the first time, and this message appears:
“503 Service Temporarily Unavailable.”
Sometimes, there’s not even an explanation attached. Regardless, your visitors won’t stick around. With these HTTP 503 errors, your WordPress website loses interest, revenue, and
Let’s face it, ladies. Networking can feel awkward at times. Stiff handshakes, random small talk, and the inevitable “business card shuffle” – how often does it really spark a sense of connection and growth? There’s a better way to build meaningful relationships and propel your business forward: LinkedIn.
Think of LinkedIn as your professional playground, an online stage where you
How fast does your WordPress site load?
If it takes more than five seconds, you risk visitors dropping off and going elsewhere. Research also shows that a site with a load speed of one second has a conversion rate 5x higher than one that takes ten seconds.
And it isn’t just user experience and conversions: slow-loading WordPress websites often tumble