He asked for a human. They said use AI.

In a business group I’m in on social media, an experienced professional was looking for recommendations to build a website. He had a style and brand in mind and specifically wanted to work with humans – just not a large agency. The responses were mostly use this AI tool, and you…

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Sen. Sally Harrell was elected to the Georgia State Senate in 2018, representing DeKalb and Gwinnett counties. Prior to serving in the Senate, Sen. Harrell earned a Master of Social Work and worked as a non-profit executive. Recently, Sen. Harrell co-chaired a legislative study committee on Kids’

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In a quiet Help Center announcement on April 16, Google laid out a change that will reshape how advertising data flows between Google Analytics and Google Ads. Starting June 15, 2026, the Google Signals setting in Google Analytics will lose its role as a co-controller of advertising data collection and only Google Ads’ Consent Mode will determine whether it can…

For years, the dominant pitch in privacy has been fear. Lead with the fines. Show them the enforcement actions. Make sure they understand what happens when things go wrong.

The marketers I have worked with over the years pushed me in exactly that direction. It never felt right to me. Fear is a motivator, but it has never been the…

In our house – summer is here! It’s the end of the school year! The excitement of a new school year is a faint memory. The year was a blur of projects, tests, volleyball games, dance and chorus recitals, talent shows, college nights, and so much more.

By the end of the school year, we’re now all exhausted and ready…

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Max Anderson is a seasoned product executive with a proven track record of bringing successful technology products to market in the consumer privacy, data management, and marketing space. Prior to Ketch, Max was the Director of Product Management at Krux. After

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If you have been tasked with conducting a data inventory, you already understand why it matters. You know that regulators expect organizations to know what personal information they hold, where it lives, how it moves, and on what basis it is processed. The question is not whether to do it, but how to do it well, inside a real…