ProVisors Member Thought Leadership

When a crisis erupts, public perception is shaped in real time—and often, it’s shaped online. Social media has become one of the most powerful forces in modern communication. What used to unfold over days through news cycles now takes minutes, and often without warning.

For companies and leaders navigating high-stakes situations, a solid social media strategy is no longer a

In today’s media landscape, crises can erupt in moments and spread even faster. What may start as a minor issue can quickly evolve into a reputational firestorm. The organizations that fare best are not the ones that hide, but the ones that step forward and shape the conversation from the outset.

When things go wrong, the story is going to

Media interviews are no longer just optional opportunities for exposure. In today’s environment, they are strategic moments that can shape public perception, build authority, and reinforce credibility. They can also become high-pressure scenarios that test even the most experienced leaders.

Whether it’s a recorded segment, a live broadcast, or a print Q&A, the margin for error is slim. One poorly

“I’m thinking about selling my company – I need a valuation.”

That’s how many conversations begin. I had one again recently.

It was in a conference room with the President of a privately-held company. The business was growing quickly, and was very profitable. They had been approached by competitors in the past but the timing wasn’t right.

Until now.

This person was lucky

“What is my business worth?”

That’s one I get a lot… “Give me a rough idea – back of the envelope.”

And as an old mentor of mine known as ‘Dr. Value’ would say: “It Depends.”

Most people don’t wake up one morning and think: “I wonder what my business is really worth?”

Ok, some do. But then they usually lose that

The day Dr. Maria Korbin realized her prestigious medical building was hurting her practice

Dr. Maria Korbin stood at her second-floor window, watching the steady stream of cars pass by on Preston Road in Plano. After eight years in the same medical office building, she felt invisible. Patients struggled to find her office, circled the parking lot looking for available