Fretzin, Inc.

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In this episode, Steve Fretzin and Brian Zapf discuss:

  • Financial planning and metrics for law firms
  • Importance of strategic investments and cost control
  • Leveraging financial storytelling for decision-making
  • Best practices for client and revenue management

Key Takeaways:

  • In addition to revenue, law firm owners should track net income and cash flow, as well as specific KPIs like effective hourly rates

By Steve Fretzin & Ali Awad
Financial Freedom Mindset
A growth mindset is more than a buzzword; it’s the key to creating long-term financial freedom in a legal career. This was clear in my conversation with Ali Awad, who has redefined what it means to run a successful law firm. Ali is a personal injury attorney who turned to social

In this episode, Steve Fretzin and Rochelle Seltzer discuss:

  • Embracing creativity for professional and personal growth
  • Managing client relationships and workload creatively
  • Building an authentic personal brand
  • Unlocking creativity in structured professions

Key Takeaways:

  • Lawyers can build a more fulfilling practice by choosing clients selectively, raising rates, and letting go of work that doesn’t align with their strengths, helping to

By Steve Fretzin & Diane Camacho
From Struggling to Thriving
Lawyers face a unique challenge when building a practice. Legal expertise forms only one part of the equation and successful firms rely on sound operational strategies. Diane Camacho, a veteran in legal management, understands this dynamic more than well. Her work with law firms reveals the critical elements needed for

In this episode, Steve Fretzin and Daniel Scola discuss:

  • Developing business skills as a lawyer
  • Balancing legal expertise with emotional intelligence
  • Transitioning from in-house counsel to a law firm partner
  • Competing with larger firms for corporate clients

Key Takeaways:

  • Building strong relationships with general counsel often involves using emotional intelligence to understand their concerns and tailor communication effectively.
  • Transitioning from

By Steve Fretzin & Dan Warburton
Delegation Mastery for Lawyers: The Key to Growing Your Firm and Freeing Your Time
Delegation is a challenge that nearly every lawyer faces, especially as they grow in their practice. As a coach for lawyers, I’ve seen this time and time again—many attorneys wear too many hats, juggling billable hours, business development, client management,

In this episode, Steve, Camille, and Brenda discuss:

  • Law firm compensation structures and challenges
  • The role of transparency in legal industry compensation
  • Succession planning and generational shifts in law firms
  • Recruiting and retaining legal talent in a competitive market

Key Takeaways:

  • Non-equity partnership tracks are becoming common, allowing lawyers to learn financial and managerial aspects before committing to buy-ins.
  • Law

By Steve Fretzin & Christina Martini
Authentic Legal Networks 
Building a thriving legal career isn’t just about delivering top-notch legal work; it’s about  developing authentic, lasting relationships. That was the key theme in my 400th podcast  episode, where I had the pleasure of sitting down with Christina Martini, a partner at  McDermott Will & Emery and the global head of