Client X sought to explore the efficacy of social media ads in driving e-commerce sales. The challenge was to avoid overspending on ads that wouldn’t convert into sales. The campaign’s initial phase focused on identifying the right audience segments and measuring the revenue generated against the ad spend, using metrics like Return on Ad Spend (ROAS).
Campaign Timeline and Results
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Elevate Your Email Etiquette
Email is a key part of how businesses talk to each other, and it’s super important for keeping communication clear and professional. Even though it’s really easy to send an email, sometimes people make mistakes that can make them look bad or unprofessional.
In this blog, we’re going to look at some common mistakes people make when they use email…
Last-Minute ECommerce Checklist for Your Holiday Sales

Last-minute eCommerce preparation is common before the holidays. We are here to help guide you through one of the most unpredictable holidays in our lifetime! Undoubtedly, the biggest shopping time of the year begins Black Friday and continues through December. Typically, this is a crazy busy time for retailers (online and in-person) but throwing a pandemic on top of it…
32 Ideas for Running Better Zoom Networking Meetings
The post 32 Ideas for Running Better Zoom Networking Meetings appeared first on Get Visible.
32 Tips for Better Zoom Networking and Breakout Meetings
In honor of the wisdom of Dilbert, I am going to take the first step at helping you make a better Zoom meeting.
Creating engaging meetings online is not easy. First is the technical challenges or coordinating the different software choices such as Zoom, Webex, Gotomeeting, BlueJeans, Citrix, Vectera.
Once you have everyone on board, then it’s a question of…
Podcast with Jason Ciment and Amy Fawcett
This is the first podcast in Jason’s new series called #CovidConversations.
Jason interviews Amy Fawcett from www.ExaltResources.com, a leading HR consulting firm in Southern California. Amy and Jason discuss HR ramifications of Covid 19 and how it is impacting the workplace.
Amy shares some creative ideas for employers who are struggling to adapt to the remote workforce environment. You will…
Free ADA Website Compliance Audit
Fill out the form below to get your free ADA compliance audit. If you have a website and it’s not ADA compliant you may be exposed to lawsuits that could require you to pay $4,000 plus attorney fees for each incident with a violation. For more details about ADA website compliance, visit http://www.websitecompliancewithada.com
Full Name *Email Address *Phone NumberYour Website…
Jason Ciment Google Traffic Email #18
A few quick things:
1. http://bit.ly/2UFfBVU – Want to use Google search like a professional? Here are 40 easy ways to do better searches on Google.
2. Want to know the power of SEO? We just redesigned and rebuilt this WordPress powered site: https://www.specialtycarcraft.com. The owners found our company doing a Google search in Los Angeles for a website design…
Jason Ciment Google Traffic Email #17
3 quick things
1. If you are attending a Passover Seder, here’s a thought: Famed Jewish philosopher Eliezer Berkovitz suggested that in the Biblical Creation story when it says that G-d created “light”, it was actually still dark outside (because until that point G-d had only created the “potential” for light). The actual light came later in the story. I…
Jason Ciment Google Traffic Email #16
Few quick things this week.
https://www.benjerry.com/scoop-shops/free-cone-day.
My good friend Richard waits every year for this yearly Ben and Jerry’s offer and practically flies into the US just to eat his fill of every flavor on their dime.
https://itunes.apple.com/us/app/hiya-caller-id-spam-blocker/id986999874?mt=8.
Because so many people asked me if the Hiya robocall app exists for iPhone, here’s a link.
https://www.jewishpress.com/indepth/opinions/the-miracles-of-aipac-2/2019/04/07/.
If you like to…