Loader
Please wait while your request is being verified…
Marc Drucker Blogs
Latest from Marc Drucker
To ERP or Not to ERP? For Most SMBs, There’s a Better Answer.
If there’s one thing I’ve learned about integration projects, it’s that every one eventually leads to the same predicament: to ERP or not to ERP, that is the question.
It starts focused. An inventory tracker. A marketing dashboard. Something specific and contained.
Then the requirements get mapped out and the scope grows. More data sources. More connections. More automation.
By
Why the Hottest Fractional CMO or COO Hire in 2026 Is Probably the Wrong One for Your Business
The Fractional Executive Market Has a Problem
A fractional CMO or COO is a senior executive who works with a company part-time, typically on a retainer, providing C-suite thinking and leadership without the cost or commitment of a full-time hire. The model works because experience, not hours, is the scarce resource.
That premise is now under pressure.
As a fractional
How to Hire a Fractional COO or CMO for Your CPG, Food-and-Beverage, or Consumer Products Company
Most founder/CEOs facing a major business problem think about hiring in one way: find a full-time executive to solve it.
That instinct makes sense. Big problem, dedicated person, full-time focus. But in practice, hiring a full-time COO or CMO is a long, expensive, slow process. By the time a new executive is making real impact, your business has been waiting
Two Founders Can Hire the Same Fractional Executive. One Gets Results. The Other Gets an Expensive Mistake.
Two Founders Can Hire the Same Fractional Executive. One Gets Results. The Other Gets an Expensive Mistake.
I’ve sat on both sides of this story enough times to know it’s not about talent.
Same resume. Same hours per week. Same hourly rate. Wildly different outcomes.
In one engagement, I rebuilt an entire operations function in four months, getting the team
There are some business challenges that can’t be solved using the usual playbook
There are some business challenges that can’t be solved using the usual playbook
When running a business not every problem is hard because it’s complicated. Some are hard because of what kind of problem they are.
Here’s what I mean. Certain challenges have a specific profile. They might require someone to lead a team, not just advise one. The work
Unlocking Opportunity During Uncertainty
The leaders winning right now aren’t the ones who predicted every disruption.They’re the ones who accepted that disruption was the new normal and built systems and mindsets that can repeatedly identify, assess and mitigate them.What makes this moment genuinely difficult isn’t a single disruption. It’s that the underlying forces most businesses count on being stable, or at least slow-moving, are
The best founders I know never fully let go. Here’s why that’s OK.
The best founders I know never fully let go. Here’s why that’s OK.
You built your company by staying close to everything, every decision, every hire, every client relationship, every expense and invoice. That focus and dedication didn’t make you a control freak. It made you a
The Meeting Everyone Hates Might Be Your Most Powerful Business Tool
The Meeting Everyone Hates Might Be Your Most Powerful Business Tool
When someone schedules yet another recurring meeting, at best most people’s first instinct is to groan. At worst they see it as a sign of bureaucracy that’s going to slow everything down and eliminate creativity and initiative, at best it’s taking time away from ‘real work.’ Routines are seen
The Coming Economy & the Case for Going Low-Cost
The Coming Economy & the Case for Going Low-Cost
This morning’s jobs report just changed the conversation.
The Bureau of Labor Statistics released February’s numbers today, and they weren’t pretty. The U.S. economy shed 92,000 jobs last month, a stunning miss against economist expectations of adding 50,000. The unemployment rate climbed to 4.4%. December was quietly revised from a gain to a