Written by Hema Dey, Founder of SEO2SalesTM
Why Speed, Strategy, and Curiosity Are the New Non-Negotiables in Sales & Marketing
I’ve been thinking a lot lately about how AI is changing the way we approach sales and marketing—not just in the tools we use, but in how we think, create, and compete.
There’s a rising fear that AI is here…
Have you noticed a drop in your Google rankings and visibility? Are your clicks declining rapidly, and leads coming in slower than ever before? If so, this article is essential reading—it will help you understand the recent major reset and what steps you need to take to get back on track.
If your business has already been struggling with declining…
The calls aren’t being answered!
New patients aren’t being booked!
Existing patients just feel abandoned!
You’ve worked hard to build a patient-centric medical practice, where the individuals who choose to entrust their health and wellness to you can feel heard and cared for. But increasingly, it feels like many of the people who walk through your door come in annoyed,…
If your company has been struggling with online visibility since Google rolled out AI Overviews, you should brace yourself for more bad news—AI shows every sign of being not a fad, but the evolution of search. Google’s AI Mode is live in the U.S., and AI Overviews are become available to an increasing number of countries around the globe. Those…
If you’ve noticed your web traffic dropping lately – even though you’re still ranking decently in traditional search results – you’re not alone. The game has changed again, and this time, it’s Google’s AI Overviews (formerly known as Search Generative Experience) that are rewriting the rules.
Here at Iffel International, we’ve seen firsthand how even well-optimized websites can suddenly…
Having an effective marketing strategy is not optional if you want your healthcare organization to prosper. Increasingly, patients have a consumer mindset around healthcare—they research options and expect a good customer service experience from their interactions with providers. It’s not hard to see why. With healthcare costs rising and people paying more out of pocket for their care, patients are…
Join the Inland Empire Regional Chamber of Commerce for the 2022 Inland Empire Health and Wellness Fair in partnership with Mountain View Services and the California University of Science and Medicine.
This event provides an opportunity for local health & wellness related businesses to showcase their products/services and provide demonstrations for community members.
The IE Health & Wellness Fair is FREE to the…
In 2023, Healthcare Marketing is as complex as ever for doctors and institutions. Here at My Healthcare Marketing, we are dedicated to connecting doctors and medical facilities with their optimal patients. We know that it can be absolutely exhausting working in the medical field and trying to promote your business, in addition to following new marketing trends, and you shouldn’t…
Healthcare is a field that will always have a firm footing in face-to-face interactions—despite the existence of useful tools like telehealth appointments, a great deal of care simply must take place in person. That shouldn’t blind doctors to the fact that online presence is increasingly important to the success of a medical practice. One key (and free!) tool for ensuring…
Many physicians dream of starting their own practice to have the opportunity to deliver medical care to their patients the way they want to, instead of being tied up by the rules and restrictions of a large, impersonal healthcare organization. Once they have, though, too often they’ve found that building and growing that practice into not merely a sustainable enterprise…
