The internet is abuzz with the shocking revelation that Twitter, yes, the Twitter formerly known for its chirpy bird logo, has pulled a “Prince” and transformed into X.
As we navigate this rebranding odyssey, consider it a crash course in how not to redefine your brand’s identity. Let’s take a look at exactly what went wrong and how to prevent it if you’re ever considering a rebrand (apparently, it’s not always as easy as A,B,C….X.)
The post Twitter Turning Into X: A Step-by-Step Guide in How NOT to Rebrand appeared first on Digital Storyteller.