Business Coach

Local events serve as powerful platforms to engage with your community, build brand visibility, and foster meaningful connections. Whether it’s a tradeshow, corporate gathering, or product launch, these events are opportunities to showcase what makes your business stand out. But how do you ensure that the impact of your presence extends far beyond the event itself? The answer lies

The closure of Yelloh, previously Schwan’s Home Delivery, highlights the critical risks involved in rebranding—especially for legacy companies. Rebranding can be a powerful tool to signal transformation and attract new customers, but when mishandled, it can sever emotional ties with loyal customers and leave a business

In this episode, Steve Fretzin and Tracy LaLonde discuss:
  • Dynamics of trust in professional and client relationships
  • Stress management and work-life balance strategies
  • Effective delegation and communication for legal professionals
  • Maintaining integrity and transparency in business

Key Takeaways:

  • Trust grows through intentional, proactive communication, where even small gestures like timely responses build respect, while ignoring issues can erode trust and

When disaster hits, panic often replaces logic. People make hasty, impulsive decisions that can haunt their brand for years because they failed to plan ahead. If there’s one thing crisis response should never involve, it’s guesswork. Every business, nonprofit, and government agency needs an action plan so they know exactly what to do when an emergency arises.

Managing a crisis

As a business leader in today’s fast-paced and ever-evolving environment, you probably already understand the importance of being adaptable. Today’s business landscape is constantly shifting due to technological advancements and market fluctuations. If there’s one thing I emphasize in my coaching, it’s that successful leadership today requires more than just technical knowledge and strategic thinking. Adaptive leadership is a critical

Position Your Brand to Dominate: Stand Out, Scale Up, and Achieve Your Goals Are you tired of blending in while your competitors steal the spotlight? It’s time to take your brand from ordinary to extraordinary. In this episode of Profit With a Plan, I sit down with Trey Robinson, a powerhouse marketing executive who has mastered the art of positioning brands

Learn How to Bounce Back

Have you recently received negative feedback that has left you:

  • Unhinged
  • Upset and frustrated
  • Questioning where you work
  • Then keep reading…

    Client Case: Background Information

    I once had a client who was an academic physician leader on her way to becoming a Chief in her clinical section. She was a mid-career professional up for an

    Team Members doing Strategic Planning Sessions

    Strategic planning sessions are more than just meetings—they’re powerful opportunities to revolutionize how your law firm operates. They help align your team with a clear vision, tackle inefficiencies, and boost accountability, creating the momentum needed to accelerate growth. If your firm is grappling with misaligned goals or struggling to stay on track, strategic planning sessions can serve as the game-changing