Scaling a business is a crucial step for any entrepreneur, but it often comes with unexpected challenges and stressors. The idea of expanding your business without sacrificing your peace of mind may seem daunting, but it’s absolutely possible with the right strategies. This blog dives into actionable steps for stress-free scaling, ensuring that your business grows while maintaining a balance
Building Better Teams
Over the next month, I will be diving into the opportunity to continually strengthen your teams. Or if you’re on a team and want to learn more about how to optimize everyone’s efforts, drop me a note. Happy reading!
11th Circuit Rules Rejects Father’s FMLA Claim for Leave to Prepare for Child’s Birth
The U.S. Court of Appeals for the Eleventh Circuit has ruled that an expectant father had no right to leave under the Family and Medical Leave Act (FMLA) to travel out of state and prepare for his child’s birth. The case is Tanner v. Stryker Corporation of Michigan, 11th Cir., No. 22-14188 (June 20, 2024).
Tristan Tanner became an
Stop these bad habits to help drive your business forward
What do milestones, fresh starts, and new goals have in common? They’re all part of moments when we step back, reflect, and refocus on what matters most. Whether it’s a major project, a new quarter, or simply a time of transition, these moments offer a valuable opportunity to reset and align our goals for success.
But what about your business?
Navigating Digital Entropy: Insights from IAPP’s Organizational Digital Governance Report
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Joe Jones serves as the Director of Research and Insights at the IAPP. Previously, he served as the UK Government’s Deputy Head of Digital Trade, where he was responsible for digital policy. Joe also served as a private practice lawyer on
The Power of Rebranding: When and Why Your Business Needs a Fresh Identity
Your brand is the heart of your business. It represents who you are, what you offer, and the value you bring to your customers. However, like anything else, even the strongest brands can get a little stale. Whether it’s due to market shifts, outdated branding, or a shift in your business model, sometimes a fresh identity is exactly what’s needed
How to Leverage Storytelling in Your Rebrand to Connect with Your Audience
In today’s fast-paced digital world, brands need more than just a great product—they need a story that resonates. People don’t just buy products; they invest in brands that they connect with emotionally. And during a rebrand, storytelling is your secret weapon to building those connections.
Storytelling isn’t just for marketing—it’s at the heart of your rebrand. It’s how you show
Ben Paul: Mastering AI in Legal Business Development
In this episode, Steve Fretzin and Ben Paul discuss:
- AI in modern business development for legal professionals
- Building and sustaining client relationships in a competitive legal market
- Enhancing personal branding and marketing
- Navigating economic challenges and their impact on legal services
Key Takeaways:
- AI tools like ChatGPT can assist lawyers in creating business development strategies and optimizing content, but human
Episode 276: The Secret to Reducing No-Shows and Boosting Law Firm Revenue
In this episode, Molly focuses on utilizing non-attorney salespersons and optimizing client service coordination. She shares the challenges attorneys face when juggling client consultations with substantive legal work, including the issue of client no-shows and how non-attorney salespersons can mitigate these issues. She offers a roadmap for law firms to increase efficiency and profitability.
Listen Now!
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Law Firm Marketing That Works: How to Build a Strategy That Drives Real Growth
By Steve Fretzin & Ashley Robinson
Law Firm Marketing That Works: How to Build a Strategy That Drives Real Growth
Marketing can feel like an overwhelming puzzle for many law firms. With so many options and voices claiming to have the right answers, it’s easy to get lost in the chaos of “random acts of marketing,” as Ashley Robinson, owner